Pat McGrath Makes Bold Lashes Great Again I Milan Fashion Week SS23

Edits by Black Pepper Magazine

As face masks become less popular, the makeup industry is seeing a resurgence and producing eye-catching colors and styles of makeup for upcoming seasons. These more playful looks are intended to let consumers express themselves after several months of mask use and limited social interactions.




 


The latest insight - Consumers are increasingly excited to get back to pre-pandemic routines, and are increasingly hopeful that a greater positive change is coming. For young Millennials and Gen Z, these feelings are partially being expressed through fashion and cosmetic trends--with nostalgic Y2K themes and contemporary pops of color merging for playful experimentation.



With the year 2023 just around the corner, it's time to start thinking about the next big beauty wave. And what could be more bold than makeup? This year, forget about natural and understated looks. It's all about taking risks and having fun with your makeup. So go ahead and experiment with different colors and textures. Be creative and have fun!

2023 is going to be a big year for makeup. So, if you're a makeup lover, get ready to experiment with some new looks.

Embrace your inner artist and have fun with makeup!



Bold Eye Statement at Milan Fashion Week


Prada’s Spring/Summer 2023 collection delivered a minimalist collection of soft, tactile hues, structured silhouettes and effortlessly elegant deconstructed two-piece looks. So naturally, when the color palette was so clean we were bound to notice the slightly out of place beauty motif spotted on the models. In the ongoing battle between doe eye and siren eye makeup, Prada is making a case for eyelash extensions to be the look of the day. These gorgeous beauty looks were created by the incomparable Pat McGrath.


Courtesy of Prada








Who is Pat McGrath?

Valentino Spring 2019

Pat McGrath is a world-renowned makeup artist who has worked with some of the biggest names in the industry, including Madonna, Naomi Campbell, and Gisele Bündchen. She has also been responsible for some of the most iconic looks in fashion history.


She extended her artistry with a luxury make-up brand



Pat McGrath Labs' products are all about empowerment and self-expression.

The core philosophy of Pat McGrath Labs is that makeup should be about empowerment and self-expression. The products are designed to help women feel their best and most confident selves.


  • The brand's products are unapologetically bold and bright - perfect for the woman who knows what she wants and isn't afraid to go for it.

  • The packaging is sleek and modern, with a touch of luxury - perfect for the woman who loves to indulge herself with a little bit of luxury.

  • The prices are definitely not cheap, but they're worth it - perfect for the woman who values quality over quantity.